Digital campaign manager - consultant

Soort opdracht: interne opdracht
Geplaatst: 04.09.2019


Within the Brand, Communications & Quality department, the Digital Campaign Specialist is contributing to the management of the digital advertising campaigns in Belgium.

As Digital Campaign Specialist, you will be responsible for the daily support of the digital campaigns:

Follow-up of the medias plans and operational relations with suppliers (agencies), in close collaboration with Digital Performance Manager, covering:
- Follow-up of the media plans and the media performances of the campaigns, building on the knowhow and recommendations of our media and advertising agencies;
- Follow-up technical implementation (ensure proper tagging and tracking)
- Ensure data accuracy in data visualisation tool
- Follow-up performances and KPI’s : provide practical recommendations for continuous improvement of campaigns
- Production of campaign’s presentations and reports

- You have a master's degree in Communication, Economics or Marketing;
- You have at least 3 years of relevant experience;
- You have experience in digital performance marketing, in the implementation of advertising campaigns and have working management experience with external agencies (creative and media);
- You have experience in campaign management and implementation of communication strategies within the financial or insurance industry;
- You have experience with Google Ads, Facebook Business and Google Analytics;
- You have a good knowledge of Dutch, French and English;
- You have an excellent knowledge of digital channels;
- You have good communication, analytical and influencing skills;
- You are a quick self-starter with a pro-active attitude.

Our client is active in the banking sector.
This project is possible on a freelance basis.


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