Digital analyst

Soort opdracht: interne opdracht
Geplaatst: 24.03.2020

OMSCHRIJVING

Are you the Digital & Analytical wizard we are looking for?

Digital Analyst, 6 months:

Responsibilities:
•Setup, configure, maintain DTM/Launch, Adobe Analytics, Clicktale, …
•Align with architecture team for changes & new proposals
•Align with other organization Tech Leads
•Create/Validate the coherence of the tracking specifications based on the business requirements and maintain tracking specifications for any changes
•Responsible to deliver clear requirements to the Dev Teams for tracking implementation
•Check the quality of the development
•Offer guidance & support to the team for bugs, improvements, new projects,...
•Investigate anomalies in the data based on questions of the team & put in place corrections & follow-up + risk analysis
•Challenge technology updates (new script, new SDK) & propose migration process
•Keep the team informed about new releases/functionalities in Adobe Analytics
•Create micro POC to test new functionalities & share them with the team
•Manage the integration between Clicktale & Adobe
•Setup, configure, maintain AdobeTarget, Audiences, …
•Understand the web architecture & its consequences
•Maintenance of the AdobeTarget mboxes
•Estimate the workload to set up an activity (mandatory step of the CRO scoring)
•Translate measurements requirements for AdobeTarget (create the activity based on best practices)
•Review & technical approval of the activity (testing all the use cases – challenge audience/responsiveness/performance – prevent collisions)
•Offer guidance & support to the team for bugs, improvements, new projects

Experience:
•You have a good Web Knowledge :

o HTML/CSS

o JavaScript/jQuery

o CSS and JavaScript Frameworks

o Responsive Design

o Testing/Debugging

o Browser Developer Tools
•You have min 4 years of working experience in digital analytics preferably as Technical Lead
•You have a strong experience with DTM/Launch
•You have experience with Adobe Analytics & Adobe Target
•You’re a technical wizard, who understands the impact of your implementations on the agile squads
•You have an attention for detail and look for the most efficient way to deliver something
•You like structure and like to work using a structured approach
•You have a strong affinity and interest in web technologies
•You are proactive and easily propose new innovatives ideas
•You are able to explain technical matters to business
•You are natively Dutch or French and fluent in English
Apply Now!

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OPMERKING

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OPDRACHTRUBRIEK

Marketing, Communicatie en Sales

LOCATIE OPDRACHT

Brussel

PROVINCIE

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